Earn the sources AI trusts.
We earn coverage, citations and expert presence in the publications, lists and shows AI engines rely on when they answer buyer questions.
See your AI visibility →Earned media is the hardest signal for competitors to fake, which is why AI engines weigh it heavily. Every pitch aims at a source AI already cites for your buyers' questions.
- 1Citation-source map: the publications, lists and sites AI cites most for your questions. This becomes the PR target list.
- 2Data stories: one client-specific mini-study per quarter, pitched as exclusive data.
- 3Expert commentary: daily monitoring of journalist requests, matched to your experts, approved by them before sending.
- 4Bylined articles: 1–2 per month in trade publications, written with your expert's input.
- 5Podcasts and speaking: a shortlist of relevant shows and events, pitches and prep briefs.
- 6Awards and legitimate lists: recognized awards and editorial lists with stated criteria.
- 7Knowledge sources: accurate Wikidata entries; Wikipedia only through its disclosed conflict-of-interest process.
- 8Amplification: each placement shared, linked from your site and added to your press page with structured data.
Finding which sources AI cites, matching journalist requests to experts in minutes, drafting pitches, tracking coverage, and checking whether new coverage starts appearing in AI answers.
- Month 1Baseline run across five engines, tracking installed, company facts corrected.
- Months 2–3Source placements and answer-first content begin. First movement usually shows on engines that search the web live.
- Months 4–6Results compared with your baseline and the three month-6 targets we agreed at the start.
By industry
Placements, placements on sources AI cites, how often those placements appear in AI answers, referral traffic and new authoritative links.
Questions
Do you buy placements?+
No. We never present paid placement as editorial, and sponsored content is disclosed.
Do you edit Wikipedia?+
Only through its conflict-of-interest process: disclosed talk-page requests, never paid hidden edits.
How do you choose targets?+
From your visibility runs: the publications, lists and sites AI cites most for your questions.
See your AI visibility.
Free. 10 questions your buyers ask, across 4 engines.
Get a proposal for Digital PR & Authority.
Tell us where you are. We reply with scope, timing and price within one business day.
Request a full audit ($2,500–$5,000).
A complete audit of how AI engines see your company, with a fix list. The fee is credited to a retainer if you continue.
See how AI ranks you.
Run the Face-Off: we ask ChatGPT, Gemini, Claude and Perplexity the questions your buyers ask, and show whether they name you or your competitors.