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Comprehensive Marketing Automation

TOP-RANKED

VIDEO SEO AGENCY

Promote your videos through white hat SEO strategies and proven techniques.

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Its Fast, Easy & Free

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IN-DEPTH VIDEO SEO STRATEGIES BUILT FOR VIEWERS

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Channel Optimization

Get YouTube’s recommendation engine to work in your favor and gain more views and subscribers to your channel.

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Video Optimization

Let us handle all the technical aspects involved in making your videos SEO-friendly.

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Keyword Strategy

Find all the appropriate keywords to target in your video SEO strategy so viewers have an easier time accessing your content.

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Social Engagement

Leverage your video content as a way of building two-way relationships with your customers and fanbase on different social media platforms.

Video Keyword Research

Choose the Right Tags

Even when your videos are unique, you're always competing with other videos online. Online video is one of the fastest-growing industries online and is often full of competition. We analyze the brands and channels that will most compete with you and build a strategy to defeat them online.

Channel Creation and Optimization

Optimize your channel for viewer conversion.

For your video content to be successful, you need a consistent way for your audience to find you. Whether you're looking to create a YouTube channel or build a website, we can help you build the right profile or venue for your videos. Our team specializes in creating effective channels, visuals, and eye-popping supportive content for your audience. This ensures that you'll be able to make the right first impression, your supporting content will actually support your organic results, and you'll make it easy for your viewers to watch your videos.

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Video SEO Strategies for Exposure

Optimize your videos for video search results.

Your video content can be a great opportunity to connect a growing audience of video consumers to the products and/or services you're offering. It can also be a difficult endeavor when trying to get your content found online. While there are paid opportunities online to grow your audience and let your content be found, this might not be the most effective way to grow your channel. Whether you're looking to create a demand for your visual content or connect your content to the right audience, we can help your videos perform well in search and on YouTube.

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Industries

Give your business a leg up on competitors in your industry with a fully integrated approach to video SEO.

01

Luxury Communities

Optimize your videos to help you gain more clients for your real estate business.

1800+

Leads

28

Communities

325%

Traffic Increase

4.2k+

Page 1 Keywords

02

Franchise

Upload videos of your franchise business to engage with your customers visually.

14

Franchisors

275%

Traffic Increase

3250+

Leads

3.9k+

Page 1 Keywords

03

Ecommerce

Help your eCommerce business stand out with videos that showcase your company in action.

$400M+

Revenue Generated

220

Clients

540%

Traffic Increase

31k+

Page 1 Keywords

04

Crypto

Demonstrate how your crypto project works with video content that garners attention from around the world.

10k+

Leads/Backers

13

Clients

410%

Traffic Increase

1.3k+

Page 1 keywords

05

Others

From professional services to the banking industry, you can boost your exposure by promoting video content that gets views.

500+

Clients

1.1B

in Revenue Generated

585%

Traffic Increase

78k+

Page 1 Keywords

Our Methodology

Our experts pore over every on-page element.

Video SEO is a critical component of successful video content marketing strategies. Creating video content is a huge investment. It needs to be powered by keyword and hashtag research in order to gain traction on SERPs (search engine results pages) and social media platform algorithms. Businesses that regularly have high-engagement video content are constantly referencing consulting key video SEO metrics in their markets. We at DMA have extensive experience with planning and promoting video content to maximize viewership. By researching high-value keywords, hashtags, and the competition we optimize the video’s content, its metadata, and its promotion copy to satisfy our clients' marketing goals.

Creating consistent video content means catering to current audience tastes — what are they watching, how long are they watching, and how are those videos being produced. How videos are titled, thumbnailed, and tagged will also affect engagement rates.

Content

Maximize engagement for your video content and promote across multiple media channels.

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Qu

QUALITY

CONTENT

+4

Rs

RESEARCH

CONTENT

+4

An

ANSWERS

CONTENT

+4

Dt

DEPTH

CONTENT

+3

Kw

KEYWORDS

CONTENT

+3

Fr

FRESHNESS

CONTENT

+3

Mm

MULTIMEDIA

CONTENT

Most high-engagement video content is published on the major social media platforms — YouTube, Instagram, and Meta. As a result, metrics like page speed, mobile and responsive design, parity, and HTTPS security are handled for you.

On some social media platforms, there are crucial options you need to be aware of when uploading videos. For example, mistakenly checked age-restricted flags might suppress your video's reach and...READ MORE

Architecture

Show users where to go between and after watching videos on your website with intuitive navigation.

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Cr

CRAWL

ARCHITECTURE

+4

Mo

MOBILE FIRST

ARCHITECTURE

+4

St

STRUCTURE

ARCHITECTURE

+4

Pr

PARITY

ARCHITECTURE

+3

Ur

URLs

ARCHITECTURE

+3

Dd

DUPLICATE

ARCHITECTURE

+2

Sp

SPEED

ARCHITECTURE

+1

Ps

HTTPS

ARCHITECTURE

HTML is the scripting language that puts titles, paragraphs, images, videos, and other assets on pages for users to see. On social media platforms, a lot of HTML tags and their attributes are not open for custom editing.

When filling out your video details on social media platforms you're given spaces for titles, descriptions, and tags for metadata. These are crucial areas to get right. It's the information that shows up on...READ MORE

HTML

Make sure your videos are indexable to allow your content to rank in relevant search results.

+5

Tt

TITLES

HTML

+4

Sc

SCHEMA

HTML

+3

Hd

HEADINGS

HTML

+2

CLS

CONTENT SHIFT

HTML

+2

Ds

DESCRIPTIONS

HTML

+1

ALT

IMAGE ALT

HTML

A strong SEO reputation comes from meeting three key metrics (EAT): Expertise, Authority, and Trust. These metrics can't be boosted with technical SEO tricks, however. Only a consistent, value-based content marketing strategy will work.

Video content is one of the most popular mediums of consumption. It also has the highest investment. Every video you create needs to be value-based for the consumer or you're wasting valuabl...READ MORE

Reputation

Optimizing your video content for searches not only helps you rank higher but also provides an overall boost for your reputation.

+5

Ex

EXPERTISE

REPUTATION

+4

Tr

TRUST

REPUTATION

+5

Au

AUTHORITY

REPUTATION

Hyperlinks allow users to navigate within and without websites. The most important links in a successful video content strategy are "backlinks" — links on blogs, social media posts, and email newsletters that point directly to your content.

Creating or evaluating the best places to place backlinks is a combination of general SEO keyword and video SEO keyword research. A great link-building strategy is to create SEO-optimize...READ MORE

Links

Engaging videos are a powerful way to encourage top-quality backlinks.

+5

Lq

LINK QUALITY

LINKS

+2

Qt

QUANTITY

+4

Ac

ANCHORS

LINKS

User experience (UX) is a difficult SEO metric to quantity. Essentially, it boils down to the feel of navigating to and within your website. While you can customize the look of your pages, social media platforms largely handle UX for you.

"Click bait" videos used to be very lucrative in the past. Audiences and algorithms will punish you for it now. Your video content needs to deliver what viewers are expecting to see if wan...READ MORE

The elements groups user

Making your videos SEO-friendly means maximizing watchability on top of findability.

+4

Ux

USER EXPERINCE

USER

+4

It

INTENT

USER

+3

Ly

LOCALITY

USER

+2

Cy

COUNTRY

USER

+2

Eg

ENGAGEMENT

USER

"Black hat" techniques like keyword stuffing, cloaking, and privacy breaches are unethical ways of "gaming" search engine algorithms to boost SEO scores. Search engines have adapted and made the rules clear: honest marketing gets rewarded, and dishonest marketing gets punished.

Video content has its own bad practices you should avoid — overusing hashtags, misleading titles, low-quality content used to generate ad revenue, a...READ MORE

Toxins

Don’t ruin a captivating video with risky SEO tactics that could jeopardize your content’s visibility.

-5

CI

CLOAKING

TOXINS

-4

Sc

SCHEMES

TOXINS

-4

Bc

BAD CONTENT

TOXINS

-4

Mb

MALICIOUS BEHAVIOR

TOXINS

-3

Sf

STUFFING

TOXINS

-3

Hi

HIDING

TOXINS

-2

Ar

PIRACY

TOXINS

-2

Iv

INTRUSIVENESS

TOXINS

Local SEO is an SEO strategy that helps your website show up on search engines' localized SERPs (search engine results pages). Optimizing local SEO involves adding location-specific titles, subheadings, metadata, and consistent NAP (name, address, phone number) to your website and its content.

There are a few ways to target local markets with your video content — language, subtitles, tags, and title and description fields.<...READ MORE

Local

Garner more eyeballs for your videos from users in your local area.

+5

GMB

GOOGLE MY BUSINESS

LOCAL

+5

Lc

LOCATIONS

LOCAL

+3

Rv

REVIEWS

LOCAL

+3

Ci

CITATIONS

LOCAL

+3

NAP

NAP

LOCAL

Services like Google News, Google Discover, and social media trending topics serve curated content to their diverse subscribers every day. Getting your video content on those feeds opens up a limitless market.

Ironically, to get your video content trending on publishing you have to conform to standards. Your titles, descriptions, thumbnails, and content need to be SEO-optimized and informed by thorough video SEO research.READ MORE

Publishing

Unleash your video content on the world with strategic publishing and distribution.

+4

Ts

TOP STORIES

PUBLISHING

+4

Dc

Dc

PUBLISHING

+3

Av

ARCHIVES

PUBLISHING

+3

Ir

IMAGE REQUIRED

PUBLISHING

+2

Fs

FLEXIBLE SAMPLING

PUBLISHING

eCommerce websites with high conversion rates follow a two-pronged strategy: optimize their media for mobile devices and invest heavily in keyword research. When making purchasing decisions, video showcases are second only to customer reviews.

A lot of consumers searching for video content about products and services are actually searching for content about people who have used those products and services. Your eCommerce vi...READ MORE

Ecommerce

Well-optimized product videos are like SEO steroids for your store’s conversion rates.

+5

Pd

PRODUCT DESCRIPTIONS

ECOMMERCE

+4

At

ARCHITECTURE

ECOMMERCE

+4

Mc

MERCHANT CENTER

ECOMMERCE

+4

Sd

STRUCTURED DATA

ECOMMERCE

+3

URL

URLs

ECOMMERCE

+3

Pg

PAGINATION

ECOMMERCE

In-Depth Competitor Analysis

Learn from your greatest competitors.

The keywords and tags you use and your videos will determine how different search engines categorize them. We work to ensure that each video has the right keywords and text associated with it to improve search engine visibility. We compare different keywords and search terms to determine which are not only the most relevant, but also the most capable of leading to your desired conversion. For content channels, this means interaction with sponsors. For brands, this means more direct conversions and more interest in the products and/or services being offered.

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SOCIAL ENGAGEMENT

VIDEO + SOCIAL = RESULTS

Search engines have long been using engagement as a metric for determining what content is relevant on the internet. For videos, this is no exception. We help your brand connect with your audience on your website, on video-sharing websites, and in social media for improved search engine performance.

Our Sales team

We are available for you every time

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Josh Moody

INDIANA, UNITED STATES

jmoody@digitalmarketingagency.com

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Melissa Oien

FLORIDA, UNITED STATES

moien@digitalmarketingagency.com

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Diogo Monteiro

NEW JERSEY, UNITED STATES

dmonteiro@digitalmarketingagency.com

Book a meeting

to get started

Speak to an expert to find out how Digital Consumer Intelligence will change the way you work.

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