You may not think social media is immediately relevant to your business but that decision isn’t yours, it’s your customers and potential customers. If they don’t see you on social media they may look to companies who are.
If you’ve worked hard to build your industrial business you need to make sure you do as much as you can to protect it. Social media is a great way of managing online reviews and feedback so that you are consistently seen to interact and engage with customers. This helps you to generate a positive social profile, meaning people looking to buy the products and services you offer can do so with trust and confidence, while you get the added bonus of generating new sales opportunities.
Social media exists outside of Facebook and Twitter. And you can do more than just post about your industrial business. DMA support clients using social media to grow sales opportunities, promote business opportunities, identify potential contract opportunities, and recruit new staff into their company. By building your presence on the right platforms you can create new opportunities for your business and be more effective, and efficient, with what you do.